Gorillabox integrates with Vdopia and Smaato for pre-roll video - January 2012
Gorillabox is pleased to announce support for pre-roll advertising from Vdopia and Smaato.Due to the growth in mobile video, Gorillabox is integrating with increasing numbers of advertising networks for pre-roll video.
Vdopia and Smaato have been added to the growing list of support networks from Gorillabox to enable better monetisation of our clients content with the best rates in the market.
Gorillabox partners with Dot Talent - January 2012
Gorillabox is pleased to announce our agreement with Dot Talent to power all aspects of video delivery to their growing range of celebrity mobile applications. Dot Talent has selected Gorillabox to content manage, host, encode and stream video on demand (VOD) content into their growing range of celebrity applications starting with the Christmas launch of Gino D'Acampo's cookery guide "Eating Italian" on the Ovi App Store.
Christian Harris said of the partnership:
"We're pleased to be selected to power this new range of applications and the ease with which we can work with application developers in plugging in our video links has made this a quick and easy process".
It is now 2012 and Gorillabox has now a new mobile site - January 2012
Gorillabox is proud to launch its new mobile site 'www.gorillabox.mobi'.
This new mobile site gives the possibility to test our Video on Demand and video advertising services on your mobile.
Have a look at the videos and contact us if you have any enquiries!
Gorillabox announces launch of Mobile Video Player - December 2011
Gorillabox Limited, the UK's leading Multi-channel video platform today announces support for an all-new video player for web and mobile. The new player, supported by all major devices in the market as well as the desktop web has been developed in house to enable support for duel-channel projects requiring synchronised web and mobile video distribution.Called the G-Player, the new service enables content providers to serve content in a branded environment across both web and mobile supporting a wide range of functions including fast-channel switching, Video on Demand, Advertising-Funded Video using Pre-Roll and Post Roll as well as Play-listing of 2 or more video assets in sequence. Reflecting on the new player, Gorillabox CEO explained:
"The new player will enable Gorillabox to work with a wider range of partners seeking to combine their web and mobile delivery via one supplier. It will also give us more flexibility in how we deliver video as we will be able to brand the player with graphics and look and feel which is consistent with the experience of the rest of the service."
Gorillabox and EES Media Group partnership for the next generation Mobile Video and Mobile Advertising, London, Atlanta - November 2011
Gorillabox is pleased to announce its partnership with EES Media Group to stream the next generation of mobile apps and technology with mobile video advertising solutions for the Undergroundmetro Brand.Kevin Nicholas, Gorillabox Vice President for Business Development and GM the Americas points out "Due to the success we have seen with our content distribution by streaming mobile video to any mobile device, we are pleased to announce our partnership with EES Media Group, to stream leading content for the Undergroundmetro lifestyle sites."
Undergroundmetro is a world class content destination attracting loyal viewers for life style entertainment; having this highly qualified audience affords Gorillabox the opportunity to benefit from the first of its kind mobile video advertising solutions.
Geron Coleman, EES Media Group Chief Executive and President adds "By combining the great entertainment content and advertising solution with Gorillabox's content everywhere technology, EESMG projects the ability to significantly grow its international consumer reach and maximize revenue opportunities" Nicholas goes on to say "The CPMs for mobile/tablet are far higher than conventional web or banner advertising, because the viewer is really watching and engaging with the advertising content that makes Gorillabox and EESMG such a perfect match in delivering leading video content and video advertising to any mobile device worldwide."
Gorillabox joins Internet Advertising Bureau, London - July 2011
Gorillabox is pleased to announce membership of the IAB (Internet Advertising Bureau, London). Commenting on the membership, Gorillabox CEO Christian Harris explained the reasons for joining:"Due to the success we have seen of mobile video advertising with our existing partners, we are looking to get more involved in setting the standards for "click to video" advertising and "pre-roll" video advertising on mobile/tablet devices.
The CPMs for mobile/tablet are far higher than conventional web or banner advertising because the consumer is really watching/engaging with the advertising content and Gorillabox is perfectly placed to exploit this with our video streaming platform which can stream to every device giving 100% coverage.
The engagement levels we have seen of over 80% prove this is going to be a big area for us going forwards." Amit Kotecha, Mobile and Networks Manager at IAB commented, "mobile video advertising promises to be a hot topic over the coming months and we are pleased to have Gorillabox as part of the members in this area."
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